A lot goes into making your big day feel special and perfect. Every couple deserves a great wedding planner and most recognize the exceptional value of hiring one. An often poorly understood concept, a "day-of coordinator" doesn't actually exist. Although, many planners use that term, what a couple who is comfortable handling most details on their own and would just prefer to have professional to execute everything, really needs is a Wedding Director.
Couples who don't necessarily have the budget for a full-service planner usually find a Wedding Director to be life-saving. A professional Wedding Director is a planner with the experience and knowledge to make the event day(s) run smoothly and effortlessly by coordinating the vendors and the venue, overseeing the sometimes complicated logistics, and orchestrating an effective timeline.
So why doesn't a "day-of" coordinator exist? The pre-wedding meetings, vendor confirmations, review of vendor contracts, timelines, planning, referrals, production schedules, venue logistics, and final site visits (just to name a few essential responsibilities for executing any event) typically require a minimum of 30+ hours for an experienced planner. Plus the additional 10-16 hours on-site the day of the wedding. The only way a planner or coordinator can successfully execute a couple's wedding to their wishes, is to fully understand their vision and what they have contracted with their team of vendors.
Every bride and groom wants the day to run flawlessly. You may also be thinking, isn't that what my maid of honor is for? No. Remember, your family and friends are your guests too, and you should want them to be able to relax and enjoy your wedding with you. By hiring a Wedding Director, a couple will receive the service and expertise they deserve to make their wedding day run perfectly.
Our final words of caution: sometimes, couples decide to forgo a Wedding Director or day-of coordinator because their reception venue provides a coordinator. Although this person's duties may sound similar to that of a day-of coordinator, beware! We recommend identifying exactly what your needs will be on the wedding day and comparing them ahead of time with what your venue coordinator is willing and able to do. Keep in mind that the venue coordinator may not be able to call the limo driver who might be late or assist that groomsman who was always doomed to misplace his shirt.